by Admin | Jun 30, 2021 | Uncategorized
Words matter. For most things in life, but especially in the world of content marketing. It’s the difference between getting a first-time reader to sign up for a newsletter instantly instead of maybe pressing ‘subscribe’ on that second visit. Statistically speaking,...
by Admin | Mar 8, 2021 | Uncategorized
Direct response marketing, or direct response, is a weapon of mass engagement. It is designed to encourage your audience to engage and take action, whether through signing up to use a service, donating, sharing, or receiving a newsletter. Although not the...
by Admin | Sep 22, 2020 | Uncategorized
Remember when in Back to the Future, Michael J. Fox got transported into the past driving a modified DeLorean that was actually a time machine? Well, that’s kind of how I’m going to start this guide for social media content writer. Hop in my DeLorean, we’re setting...
by Admin | Aug 31, 2020 | Uncategorized
Today, with the internet in our hands and all the information at our disposal, one question still bugs the marketing-obsessed crowds of the web – what are the differences between copywriting and content writing? It’s a long-lasting discussion that has taken...
by Admin | Jul 23, 2020 | Uncategorized
I’m always the one with the questions in our team – who, what, why, when’s the deadline. I get even more excited when it’s time to develop a content writing marketing strategy. Yes, I bug the bejesus out of my colleagues, but luckily, they’re all...
by Admin | Jul 7, 2020 | Uncategorized
Writing for websites has become a form of art in the last decade. It’s not as easy as sitting down and writing whatever’s on your mind and rolling with it, hoping someone will see the genius in you. We now have loads of factors to consider if we want our content to...