by Admin | Jun 30, 2021 | Uncategorized
Words matter. For most things in life, but especially in the world of content marketing. It’s the difference between getting a first-time reader to sign up for a newsletter instantly instead of maybe pressing ‘subscribe’ on that second visit. Statistically speaking,...
by Admin | Mar 8, 2021 | Uncategorized
Direct response marketing, or direct response, is a weapon of mass engagement. It is designed to encourage your audience to engage and take action, whether through signing up to use a service, donating, sharing, or receiving a newsletter. Although not the...
by Admin | Sep 22, 2020 | Uncategorized
Remember when in Back to the Future, Michael J. Fox got transported into the past driving a modified DeLorean that was actually a time machine? Well, that’s kind of how I’m going to start this guide for social media content writer. Hop in my DeLorean, we’re setting...
by Admin | Aug 31, 2020 | Uncategorized
Today, with the internet in our hands and all the information at our disposal, one question still bugs the marketing-obsessed crowds of the web – what are the differences between copywriting and content writing? It’s a long-lasting discussion that has taken...
by Admin | Jul 23, 2020 | Uncategorized
I’m always the one with the questions in our team – who, what, why, when’s the deadline. I get even more excited when it’s time to develop a content writing marketing strategy. Yes, I bug the bejesus out of my colleagues, but luckily, they’re all...